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ADA | Artificial Drawing & Design Aesthetics

Group
The research unit in "Artificial Drawing and Design Aesthetics" is identified by the acronym "Ada," which stands for “Artificial Design Aesthetics” and also references the proper name of Ada Byron King, who, by conceptualising "software," anticipated how a form of "artificial intelligence" could influence numerous social domains of artistic, technical, and aesthetic production. This initiative stems from the traditional academic discipline of “Disegno,” which encompasses the theory and practice of projective representations (technical depictions and heuristic and communicative representations of design), considering also the aesthetic values involved and the inherent morphology of the represented objects. The unit focuses on "Artificial Drawing," that is, the implications of using artificial intelligence [AI] applications for the theoretical and practical aspects of “Drawing.” It considers as part of the “Drawing” domain various AI tools currently used in design practices for: a) recognising, reading, and classifying other corpora of images, and b) generating new images from the vast datasets derived from corpora of different expressive media. Thus, "Artificial Drawing" refers to the use of AI tools both in the morphological and morphometric study of objects and environments based on information patterns (a), and in projective representation (b). Specifically: a) AI tools – from Data Mining to Information Visualization (infographics) – that exceed the capabilities of human perception and computation in recognising and measuring informational patterns within data corpora. These are often applications produced through deep learning on vast syncretic datasets (verbal, visual, etc.). In this morphological and morphometric sense, early examples of "Artificial Drawing" from the past decade include pattern recognition systems, such as those increasingly used in medical imaging diagnostics, particularly in histopathology and radiology, providing visual expertise tools in the fields of art and design. b) AI tools that prove effective in automating various typical productive tasks in the field of projective representations: from concept design to rendering, from surveying to parametric modelling, in fields such as architecture, urban planning, and product and communication design. Some of the most recent applications of "Artificial Drawing" are developed using deep learning processes, trained with vast datasets: corpora of visual images, often verbally labelled and/or texts in natural language. These applications are designed to learn, a posteriori, to recognise informational patterns that would largely elude human computation and perception. They are also capable of generating new data in response to inputs formulated in some expressive medium (visual, acoustic, verbal, etc.), producing in response classifications of other image corpora, or generating novel images. In general, such applications produce new syntagmatic chains that align with the (human) meaning of the provided prompt. Since the transition from traditional Drawing techniques to Artificial Drawing tools, beyond reshaping drawing practices, fundamentally challenges traditional aesthetic, epistemological, media, and legal concepts – such as the notions of “image” (referring to patterns of informational items or syntagmatic chains no longer perceivable by human eyes or ears) produced by machines for other machines, "authorship," "style," "character," "manner," "form," "ductus," "asemic writing," "forgery," "counter-example," "counterfactual," etc., the impact of AI in the field of projective representation, and its historical-critical, aesthetic, and intersemiotic interpretation is significant.
Address:
Università Iuav di Venezia Dipartimento di Culture del progetto Venezia, Santa Croce 191, Tolentini
date/time interval:
(November 8, 2023 - )
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Overview

Acronym

ADA

Term type

Unità di ricerca

Linked Units

DIPARTIMENTO DI CULTURE DEL PROGETTO

Awards / Honors (11)

“Best Presentation Award” del convegno #Earth2018, Digital Environment for Education: convegno internazionale sull’uso dei media digitali nell’educazione all’arte, al design e al patrimonio storico.
Italian eContent Award, conferred by Fondazione Politecnico di Milano, MEDICI Framework, Patrocinato da: Presidenza della Repubblica; Presidenza del Consiglio dei Ministri; Ministero degli Affari Esteri; Ministero per i Beni e le Attivita'Culturali; Ministero delle Comunicazioni; Ministero delle Infrastrutture; Ministero dello Sviluppo Economico; Ministero dei Trasporti; Ministero dell'Universita' e della Ricerca; Provincia di Milano
Città di Monselice per la traduzione letteraria e scientifica, conferred by Città di Monselice
Premio Ombra di Dioniso - per le riscritture del mito, conferred by Extramoenia. Comunicare l'Antico, rassegna di cultura classica.
Premio Erminia Bretschneider per la Storia dell'Arte, conferred by casa editrice L'"Erma" di Bretschneider
Top 10% Paper Award at 2010 IEEE International Workshop on Multimedia Signal Processing, conferred by 2010 IEEE lnternational Workshop on Multimedia Signal Processing (MMSP) organizing committee
Aldo Piccialli, conferred by Associazione Informatica Musicale Italiana
Innovation Radar Prize, conferred by European Commission
MoMM 2013 Best Short Paper Award, conferred by The 11th International Conference on Advances in Mobile Computing & Multimedia (MoMM2013) organizing committee
Marie Skłodowska-Curie actions (MSCA), Individual Fellowship – European Commission, conferred by European Commission - Horizon 2020 (The EU Framework Programme for Research and Innovation)
Best Paper UID 2022, conferred by UID Unione Italiana Disegno

Research Fields

Concepts (32)


62.01.00 - Produzione di software non connesso all'edizione

62.09.09 - Altre attività dei servizi connessi alle tecnologie dell'informatica nca

71.12.20 - Servizi di progettazione di ingegneria integrata

74.10.10 - Attività di design di moda e design industriale

74.10.90 - Altre attività di design

74.90.99 - Altre attività professionali nca

85.42.00 - Istruzione universitaria e post-universitaria; accademie e conservatori

PE6_11 - Machine learning, statistical data processing and applications using signal processing (e.g. speech, image, video) - (2024)

PE6_7 - Artificial intelligence, intelligent systems, natural language processing - (2024)

SH4_2 - Personality and social cognition; emotion - (2024)

SH4_7 - Reasoning, decision-making; intelligence - (2024)

SH5_11 - Digital humanities; digital approaches to literary studies and philosophy - (2024)

SH5_6 - Philosophy of mind, philosophy of language - (2024)

SH8_5 - History of art and of architecture - (2024)

Settore ICAR/13 - Disegno Industriale

Settore ICAR/14 - Composizione Architettonica e Urbana

Settore ICAR/17 - Disegno

Settore ICAR/18 - Storia dell'Architettura

Settore INF/01 - Informatica

Settore L-ART/04 - Museologia e Critica Artistica e del Restauro

Settore M-FIL/04 - Estetica

Settore M-FIL/05 - Filosofia e Teoria dei Linguaggi

Settore M-PSI/01 - Psicologia Generale

Settore ARTE-01/C - Storia dell'arte contemporanea

Settore CEAR-08/D - Design

Settore CEAR-09/A - Composizione architettonica e urbana

Settore CEAR-10/A - Disegno

Settore CEAR-11/A - Storia dell'architettura

Settore INFO-01/A - Informatica

Settore PHIL-04/A - Estetica

Settore PHIL-04/B - Filosofia e teoria dei linguaggi

Settore PSIC-01/A - Psicologia generale

Keywords (6)

  • ascendant
  • decrescent
Design interattivo
Human-centred design of interface
cultura visuale; teoria delle immagini; studi visuali; arte contemporanea; Media Studies; film studies; storia e teoria del cinema; rappresentazione; teoria dell'arte; estetica; semiotica
estetica artificiale
estetica computazionale
intelligenza artificiale
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Overview (4)

"Artificial Image: New Forms of Design and Archive" As Somaini (2023, p. 74) writes, "artificial vision introduces a new form of automated visual perception that decentralizes the human gaze and reorganizes the visible field, redrawing the boundaries between what can and cannot be seen." Within the research line on “Models of Intersemiotic Translation,” this area of study focuses specifically on the visual culture shaped by artificial images. It explores the semiotics of artificial images in relation to social practices and their legal, artistic, scientific, and aesthetic implications—extending beyond merely visual and visible aspects to encompass those generated by AI models. The starting point is the recognition that the rapid proliferation of AI-generated images has fundamentally reshaped the social organization of image meaning. Notably, it has reversed the traditional production-reception cycle: where traditionally, images were created individually and then transmitted socially and intergenerationally through archives, atlases, iconographies, and genre collections, generative AI operates with a reversed logic. It begins with the digital spaces of transmission and archiving, using these as a basis to generate endless new visual statements in co-enunciation with human interpreters. Only after this productive process does the artificial image, through multimodal enunciative acts, reach the social spheres where the interpretative and productive negotiation of visual statements takes place. These spheres define the specific values (artistic, technical, religious, etc.) of images for their intergenerational communication and transmission.
“Artificial Forms of Design Intelligence” The first research line aims at a progressive theoretical and practical mapping of the applications of Artificial Drawing. This mapping is primarily pursued through the drafting of scientific essays and monographs, which provide an initial, reasoned exploration of the subject, framed within a unified theoretical and aesthetic perspective. The objective is to systematically analyse many of the Artificial Drawing tools that are profoundly transforming the labour market in the fields of architectural design, urban planning, and design practices. The focus is on studying artificial intelligence technologies in the ideation and design phases, particularly in the fields of design and architecture, according to three modes and phases considered technically typical of design processes: 1. The preliminary informational instruction phase of projects: In this initial phase, data mining and information visualisation applications are used to facilitate the collection and analysis of large amounts of data relevant to design. These tools enable designers to identify informational patterns and develop synthetic visions of the gathered data, facilitating the identification of design opportunities and a better understanding of the context. 2. The phase of project ideation (hypotheses and solutions): 2.1. Divergent thinking mode: This mode involves the generation of a wide range of diverse and unrelated design solutions. In this context, generative artificial intelligence applications, such as TTI (text-to-image) systems like DALL-E 2, MidJourney, Stable Diffusion, and others, prove particularly effective. These systems can generate novel images based on verbal descriptions provided by users, significantly expanding the range of visual and conceptual solutions available to designers. 2.2. Convergent thinking mode: In this phase, which is more typical of logistics and industrial design, applications based on Operational Research algorithms are used to identify optimal solutions in managing resources (economic, spatial, temporal) required for producing an object or a project. The AI tools employed here are designed to select the best alternatives with respect to specific constraints and objectives, guiding the decision-making process towards feasible and well-calibrated solutions. 3. The phase of verification and impact assessment of design choices**: This phase concerns the analysis of the effects of design choices on specific environments, available energy resources, and broader cultural and aesthetic processes. Artificial intelligence applications can play a crucial role in simulating complex scenarios, where understanding the dynamics depends on the interaction of a large number of variables. These tools enable effective collaboration between different design competences, as the simulation model can translate the specific knowledge of various sectors, facilitating interdisciplinary dialogue. Given the vastness and complexity of the subject, the ADA research group is open to embracing and enhancing contributions from various disciplines, thus contributing to the evolution of the theory and practice of “design representations.” The hypothesis guiding this research line aligns with that part of the international literature which, over the past two years, has highlighted the need to integrate AI technologies into design processes, making it both a theoretical and a practical issue.
“Models of Intersemiotic Translation" The third research strand aims at a semiotic description of artificial interpretation systems. It starts from the premise that every device of Artificial Design, according to Umberto Eco's definition, constitutes an "artificial semiotic system" of "interpretation through transduction." From this perspective, artificial intelligence (AI) systems are seen as tools of "intersemiotic translation," that is, as devices capable of "translating" between different semiotic systems (e.g., from literature to cinema, from music to graphics, or to architecture). This process is distinct from "interlinguistic translation" as it involves the "transduction of informational patterns" that traverse heterogeneous expressive substances (verbal, visual, auditory, multimedia, notational). This transduction takes place through a single expressive substance: the digital form represented as "embedding" in vector format. The "embeddings"—a central concept in this form of translation—reside within the "latent space" of AI models. This "latent space" represents an abstract mapping where multimodal inputs and outputs refer to and defer from vector representations that encode informational patterns, correlations, and structures across different expressive forms. However, it is important to note that, despite handling and generating content, AI systems lack intentionality and initiative. They are incapable of formulating their own "meanings" since they lack a consciousness with the metaphysical capacity necessary for accessing "sense." The perception and belief in a possible "consciousness" in AI models is, in fact, an effect of semiotic delegation: it is the human interpreters, through the design of databases and AI architectures, who transfer human semiotic competences to the machine. This delegation process occurs in two main phases: the design and training phase, where the architecture of the AI model and the training datasets are defined, and the practical application phase, where AI systems respond to specific human requests. Thus, even from the perspective of semiotic "enunciation," AI models never operate in isolation but formulate co-enunciations together with human users, both during their design and in their practical application. Therefore, AI does not make genuine autonomous errors; errors arise due to a human misunderstanding of the intersemiotic transduction process implemented by the machine. This research strand is interconnected with the other research strands of the ADA Unit, as they all depend on a common taxonomy and modeling of "artificial intersemiotic translation," with particular reference to the semiotic study of generative AI. In each research strand, the aim is to understand how specific AIs translate information between different expressive forms, in relation to human interpreters who define the boundaries and adequacy of these translations.
“Verification through Falsification” This research line explores the use of generative AI applications to test the validity of theories developed in other research lines, challenging them through the concrete practice of design ideation. This approach is based on the Popperian epistemological principle of “falsification,” which holds that a theory can be considered scientifically valid only if it undergoes rigorous attempts to be disproved. Through “falsification,” the research unit aims to assess the ability of AI applications to recognise and generate figurative styles based on the analysis of image corpora. Researchers involved in this line of inquiry work on two fronts: a. Collaborations on shared research topics with other IUAV infrastructures: In this mode, ADA experiments with the use of generative AI in interdisciplinary research projects already underway at the IUAV University of Venice, contributing to testing AI applications in specific design contexts and sharing the results with other research units. This collaboration allows for the comparison of ADA's theoretical hypotheses with empirical data gathered in other academic fields, enriching the internal scientific debate and broadening the validation of the methodologies developed. b. Structuring the “true-fake” editorial series: This initiative collects and produces works of design meta-fiction, including through the use of generative AI tools. Following the example of Jorge Luis Borges's Ficciones, it includes reviews and essays on “false works” (that is, imaginary works presented as if they were real), creating a series of critical and design studies on non-existent creations. These texts are written in a plausible and well-documented manner, exploring the potential of AI to generate and describe unreal works. The “true-fake” series provides a space for experimentation where AI is employed to probe the limits of artificial creativity and to understand how these new images are perceived and interpreted. The central concept of this research line is the use of “falsification” as a method of epistemological and semiotic verification. AI tools are used to retrospectively identify figurative styles within a corpus of images, and this process is then reversed to generate new images consistent with the identified styles. These images are subsequently analysed in terms of their human reception, distinguishing between syntactic aspects (the formal and geometric structure) and semantic aspects (the meanings attributed). In this way, the research aims to define both the forms of internal coherence of the geometric patterns identified in the data, and the possible semantic frameworks that render them plausible. This reflection is guided by the hypothesis that the artificial generation of images can be interpreted as a form of “asemic writing,” that is, a production of signs that, despite having a recognisable formal structure, lacks a predefined meaning and awaits human interpretation to acquire one. This approach allows for the exploration of AI's potential not only as an operational tool but as a subject of critical reflection, testing its ability to interact with the complex human process of meaning attribution.
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Affiliation

Collaboration with other Workgroups

LABIM | Laboratorio di teoria delle immagini

Has member

GAY FABRIZIO

Members (15)

ARIELLI EMANUELE
BASSI ALBERTO ATTILIO
BERGAMO FRANCESCO
BULEGATO FIORELLA
CAZZARO IRENE
CENTANNI MONICA
COSTA PIETRO
D'ACUNTO GIUSEPPE
FARINA MARIO
GAY FABRIZIO
LENZO FULVIO
MARINI SARA
MAZZANTI STEFANO
SINICO MICHELE
SPAGNOL SIMONE

Outputs

Publications (77)

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Contact

Email address (2)

ada@iuav.it
fabrizio@iuav.it

Projects

Projects (5)

Auditory Footprints: A novel soundscape assessment platform for neonatal and paediatric ICUs
Il futuro del verde come sustainable living. Risorsa e valorizzazione dello spazio urbano: il caso Veneto.
L'etica e l'estetica delle immagini artificiali: l’IA nelle discipline creative e del progetto
Patrimoni culturali invisibili: valorizzare le nuove competenze digitali
Storia naturale dell’antropocene: pianificazione, progettazione, visioni

Third Mission

Public Engagement (5)

"Acting in": agency in images and imagining agency
"I sensi e la riproducibilità tecnica", partecipazione a "Hobit" (Numero Cromatico, 13° episodio) - Podcast
BA DEGREE SHOW IUAV 2023 - Mostra aperta al pubblico degli studenti del Corso di Arti Multimediali
Dentro le pagine. La biblioteca di Franco Giacometti
L’intelligenza (artificiale) dell’artista - intervista su "Le Scienze"
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