Le influenze del sistema territoriale all’innovazione e allo sviluppo dell’artigianato artistico

The research contributes to highlighting how the territorial context might hinder or favor innovation in the traditional-artistic business of craftsmanship. The underlying hy-pothesis is that, if the elements of innovation, sociality and culture-craftmanship are so-cially built within a given territory, the success/failure reasons should also be sought in the territorial social processes that both generate and interconnect them.