Publication Date:
2009
abstract:
the text analyses the meaning of “museum merchandising”. It describes the systems, methods and techniques that allow a relationship between the museums and other industrious sectors, crafts, commercial or cultural divisions, to disseminate knowledge, culture and local identity.
Iris type:
2.4 Voce in (dizionario,enciclopedia)
Keywords:
merchandising museale
List of contributors:
Fagnoni, R.
Book title:
Il Sistema Design per la valorizzazione dei beni culturali